case study
Community Migration to Salesforce Experience Cloud
Replaced a third-party community platform with Salesforce Experience Cloud, saving approximately $130,000 annually.
Problem
The customer community depended on a separate third-party platform with significant licensing and subscription cost, while the broader customer experience increasingly centered on Salesforce.
Responsibility
I led the migration from Khoros to a heavily customized Salesforce Experience Cloud implementation, coordinating platform strategy, architecture, delivery, stakeholders, and operating readiness.
Actions
- Defined the target customer experience and migration approach.
- Aligned community capabilities with the existing Salesforce service and customer-platform ecosystem.
- Coordinated customization, content migration, identity considerations, validation, and launch readiness.
- Managed the transition as both a customer-experience and platform-consolidation initiative.
Outcome
The migration saved approximately $130,000 annually in licensing and subscription costs while moving the community into the strategic Salesforce platform.
Public context
This case study uses only public-career-level information. It omits proprietary designs, vendor terms, customer data, security configuration, and internal operational detail.